Bridging the Gap

Move-in at Michigan State University!

Posted by Sophia White, National Content Coordinator on Sep 29, 2017 3:39:12 PM

Move-in is historically a difficult time for students returning to campus and dealing with the logistics of moving into residence halls, finding classroom buildings, acquiring textbooks, connecting to campus WiFi, and generally facing the post-summer blues that arise with the first day of the fall semester. But move-in also signals exciting changes. It’s a chance for students to reconnect with friends they haven’t seen in months, get involved on campus, and launch themselves into academics and new research.  At Michigan State University, Fall also signals exciting events such as Sparticipation, the campus-wide student organization fair in which over 600 organizations organize to recruit new members and communicate information about their clubs.

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Topics: Social Media, Campus Life Channel, Gen Z, Digital Signage

How Generation Z is Changing Higher Education

Posted by Sophia White, National Content Coordinator on May 8, 2017 10:00:42 AM

“Generation Z”: the still-mysterious yet wildly important generation that has worked its way into the Higher Ed sphere. While their predecessors, the Millennials, are “the most researched generation in history” according to Vision Critical, we’re still figuring out how Gen Z will behave in the real world, and how their departure from the Millennial mentality will affect Higher Education operations.

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Topics: Social Media, Gen Z, Snapchat, Higher Ed Technology, Video, Millennials